"Does the localized creative accurately adapt language, imagery, and context for the target market while keeping the brand identity intact?"
This test case passes. The output demonstrates effective localization, with visually prominent elements such as backgrounds and human features successfully adapted to the target context. Additionally, the translations are accurate and maintain high fidelity to the original English content. There is room for improvement regarding the consistency of the CTA box placement; however, the output remains suitable for real-world use without manual correction. From a visual and copy standpoint, all essential elements required for localization have been effectively adjusted.
Red: Not supported; Green: Supported
Primary deliverable: Variant matrix (.xlsx)
• Delivery (video): MP4 H.264; target 10–20 Mbps; AAC 48kHz
• Delivery (image): sRGB JPG (quality 80–90) or PNG for transparency; 2000px long edge unless specified
• Delivery (text): .docx with clear sections
• Project handoff: PS/AE/Premiere/Resolve project + media relinked; graphics as .aep if used
We're preparing for the global launch of Dragon's Breath - Plaque Slayer's latest product. We have the main image for our US launch, but we need to localize it for other markets as well, namely:
- India
- Philippines
- Singapore
The resulting videos should meet this criteria:
"Does the localized creative accurately adapt language, imagery, and context for the target market while keeping the brand identity intact?"
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Ingest the brief, then adapt and localize the image for the Indian market.
Localisation should surface in visual elements and language (if applicable). Subtle changes suffice. Do not stray too far from the original image in terms of image composition and background
Do not mention the country name in copy. Maintain brand tonality both visually and in copy